Russ Hedleston

3 statements across 1 episodes · 2 bullish · 0 bearish · 1 people on the record · first statement Jan 2, 2019 by Russ Hedleston · across every show →

Everything said about Russ Hedleston, oldest first

Jan 2, 2019 positive
Insight
Russ Hedleston: Prioritize features spreading external awareness to accelerate viral loops
“You can kind reprioritize your product list based on How much it's going to spread awareness about your product outside of the company, which is a great lens for every company to use when thinking about trying to make these viral loops go faster.”
Russ Hedleston Jan 2, 2019 ▶ 16:51 a16z Podcast | When Organic Growth Goes Enterprise
Jan 2, 2019 positive
Insight
Russ Hedleston: Max Out Paid Acquisition if Unit Economics Work
“And if you can get the unit economics anywhere near reasonable for paid acquisition, you should Probably put everything you can into that channel, knowing it's just a component of your overall strategy.”
Russ Hedleston Jan 2, 2019 ▶ 23:08 a16z Podcast | When Organic Growth Goes Enterprise
Jan 2, 2019 neutral
Disclosure
Hedleston: DocSend has used zero paid acquisition for its growth
“My two co-founders and I are all engineers and product people, and so we've basically used our product as the marketing engine for the company so far. We haven't done any paid acquisition.”
Russ Hedleston Jan 2, 2019 ▶ 22:07 a16z Podcast | When Organic Growth Goes Enterprise
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