personal brand

“I think in a nutshell, it's basically what people think or say about you when you're not in the room.”

“And a brand doesn't have, it doesn't mean fame. I think people confuse brand with fame. If you have a powerful brand with the right 20 people, That may be it.”

“But I think if you have three or four, three, we like three, brand attributes, it gives you a well-rounded body of, like, the essence of who you are. It doesn't describe every behavior, and it's also not static.”

“So I think while it is a huge part of what others say about you, I do think it's what you choose to put it out into the world as much. I mean, it's actually more important.”

“No matter what level, it really also helps you as a filter for your time. If the activities you're doing, and you're going to get asked to do a lot of things, right, if it doesn't necessarily fit within what you've laid out for yourself, then I think it's easi…”