Gamma

“Gamma was another one, which is an AI presentation document slide deck builder that I think is another example of one that kind of went consumer viral and now getting pulled into workspaces.”

“These consumer AI properties are almost graduating to enterprise usage with things like team plans, templating, you know, design libraries, and then it becomes something that can spread organically through a team and that a whole organization can benefit from.…”

“Going into this market is going to be incredibly hard. We need to think about growth from the very beginning. And if we have any chance of like succeeding, like product growth, those are going to be intertwined in our strategy.”

“Every week we have We have something called Gamma Rama, where every, anybody at the company can create a fun presentation on any topic, like educate us on something. It could be a hobby. It could be a, you know, something you really believe in. And at the end …”

“When people say taste, they oftentimes just think about only the visuals. It's like, what is, like, the visual output? I oftentimes, you know, the analogy I have more is, you know, if you think about, like, a restaurant you go into a restaurant, you know, the …”

“For a while, yeah, it was like a quarter of our team was product designers, which I also don't think, yeah, is, is common, maybe amongst startups.”

“As Gamma gets better, even on the prosumer side, that product gets better, everything else gets better too, right? The API becomes more powerful, more effective, and it can then serve even more use cases.”

“When we're just getting started, we basically just had two mantras. Make it dead simple to create, dead simple to share. Like, if you do that, you complete the flywheel.”

“And then you finally get to your three-pointer launch, which I think is like, you know, if you were to map it to crossing the chasm, like, you're, for the first time, trying to hit the mass market. You have a chance to have a product that can actually be used …”

“For us, we want to be end-to-end, right? The moment someone has some inkling of idea that they want to share, We want to be there for them to help structure that, help grill, maybe even create that initial, you know, narrative or story arc. And then the moment…”

“And certainly you can do it, but for like a, you know, for a super app to do that, it's like, then you're starting to Tease away, you're trying to pull away from what maybe their long-term aspiration is, like they do want to be the all-purpose app, and that me…”

“A lot of the insight was, you know, very, you know, we're all visual learners, but very few of us are visual designers by background, right?”

“Just like the principles that we've embraced with web, like, you know, the whole notion of you know, progressive disclosure, like, that, that should apply to presentations as well.”

“We have for our power users, a separate sort of slack We call it the Gambassador program, so we throw them all there, and it's a great place for me to get real-time feedback, because oftentimes we're kind of showcasing early concepts, wireframes, whatever it m…”

“What took us basically eight months to get to 60,000 signups within a few days, we surpassed that. And then we'd have like, you know, 25,000 signups a day, 45,000 signups a day, 50,000 signups a day, just kept on going up. Right. And we weren't doing any adver…”

“We're also, you know, releasing an API business where I do think for the first time, you know, in addition to just serving end users, we can serve businesses and developers that want to build on top of Gamma.”

“The incumbent tools are much more like a buffet. You go in and, like, you figure out what you want to grab, throw it on your plate, go back and eat it, and, you know, that's the end of the day. We want to design the experience for you, and so we want that sort…”

“Pre-AI, I think the spirit of what we want to do all along was to make it easy, effortless for anybody to create content. So the nature of like being fast and, you know, the speed aspect was always there, but AI happened to be a great gift a few years into the…”

“I think it's gonna change over time, so I think we're right now maybe in the one button era of, like, AI, where the vast majority of people, like, they're still trying to figure out how do we even use this thing?”

“Fortunately for us, that wasn't one we had to do early on, and we actually really haven't touched pricing in, you know, two plus years. More recently, we introduced a few new plans, but fundamentally, the initial kind of design, more or less, has been the same…”

“I think we're going from the sort of single player to multiplayer mode, going from just being a prosumer tool to being a business application.”

“For a product like ours, you want to build a lot of bottoms up love before you even attempt like the B to B, you know, emotion or like that sales process. I see a lot of startups try to do both simultaneously. I do think that's tricky.”

“Sometimes when you hit, you know, product market fit, there's this temptation to just set these really ambitious hiring targets. And we set the hiring targets, the hiring target becomes the goal. And the goal is to hit that target. The target is no longer to h…”

“In the beginning, when we started doing things like influencer marketing, I was onboarding every single influencer myself, right?”

“And so the moment we launched pricing and packaging, it took us about three months to get to like one million ARR and then become profitable.”

“We don't have any, I would say, you know, when it comes to like true direct network effects, so not like a social platform, but we do have this sort of local network effect that happens where if you do have that bottoms up love, what happens is you have users …”

“He basically, you know, says, this has got to be the worst idea I've ever heard. And he said, not only are you going up against massive incumbents, they have ultimate distribution. There is no way you're going to compete against them.”