custom chips

1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Jan 2, 2019 by Steven Sinofsky · across every show →

Everything said about custom chips, oldest first

Jan 2, 2019 bullish
Insight
Sinofsky argues custom silicon requires a scale of one billion devices.
“Custom chips have always been a competitive disadvantage. For a company in particular, they were a very deep competitive disadvantage for Apple when the run rate for Motorola chips went down and they couldn't sustain it. And then they made the same mistake wit…”
Steven Sinofsky Jan 2, 2019 ▶ 32:21 a16z Podcast | Apple and the Case of Invisible But Audible Innovation
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