basketball

“We're so at the infancy of this movement, because, you know, baseball, Again, that's where the start is. Baseball is easy because it's state-based. It's very discreet moments. Basketball is continually moving in fluid. Soccer, football, hockey. I mean, those t…”

“Their group of consumers, and vice versa, they bring their side to the basketball side, which is becoming a global sport, and I think it's number two in the world, and it's moving up closer on on soccer globally.”

“The endurance comes in like the drills. So while you may run a hundred miles nonstop, I'm out drilling for three hours. So it's not, I'm not going the distance that you're going, but I'm doing the repetition of something over and over and over and over and ove…”