23andMe

“That's clearly been the case with 23 and me, which of course our Food and Drug Administration famously went after the innovators there for their genetic testing service. But over in the UK, they were welcomed with open arms by the government who said, come on …”

“You have companies like 23 and me and uBiome essentially serving as APIs now that open up capability of reading what your genome is, reading what your biome is”

“One common strategy is to sell something at cost or not necessarily with huge margins in order to be able to gather data. You know, in principle, 23 and me was doing something where they're getting these kits out and gathering huge data sets and then Downstrea…”

“I think there's the assumption from the people who build these devices that knowledge will equal behavior modification. And I don't know. I mean, I always remember this one venture capital dinner that I went to where the guy was so excited about 23 and me that…”

“You can do things like 23 and me, which looks at less than one percent of the entire genome, looking at specific mutations that you were born with, and what that can tell you about who you're going to be.”