The Ledger

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Opinion
Lovinsky: Product management and marketing are fundamentally the same function
“There's all these interesting debates right now about like, Roles collapsing and product and marketing and so on. And I just really don't see these things as separate. I see product and marketing and, you know, it's the same thing.”
Noam Lovinsky Jan 16, 2026 ▶ 5:37 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Opinion
Lovinsky: AI and vibe coding will not eliminate the product design phase
“So is the design phase going away? No, like you still have to do that sort of thinking. And there are many Different tools for doing that sort of thinking.”
Noam Lovinsky Jan 16, 2026 ▶ 9:32 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Prediction Not checkable as stated
Lovinsky: Product teams will stop writing specs for humans within three years
“Write specs for humans. I hope most people aren't writing specs for humans any longer.”
Noam Lovinsky Jan 16, 2026 ▶ 13:01 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Prediction Not checkable as stated
Lovinsky: Democratized software creation is an enduring shift, not hype
“I think the idea that everyone can build is not a moment in time hype cycle.”
Noam Lovinsky Jan 16, 2026 ▶ 17:22 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Prediction Not checkable as stated
Lovinsky: AI will generate 90% of Superhuman's code within 24 months
“In 24 months, I hope it's like 90%.”
Noam Lovinsky Jan 16, 2026 ▶ 20:00 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Insight
Lovinsky: The ideal AI-era product team is one PM, designer, two engineers
“I think now you're much more looking at, you know, it's like maybe one PM, one designer, two engineers is kind of like, you know, what you need.”
Noam Lovinsky Jan 16, 2026 ▶ 21:30 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Opinion
Lovinsky: Slack no longer improves my effectiveness as a Chief Product Officer
“But I have to say in my role now, I'm not sure that slack actually makes me better at what I do and makes my day better and more effective.”
Noam Lovinsky Jan 16, 2026 ▶ 31:53 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Opinion
Lovinsky: I am a buyer of Anthropic equity over OpenAI right now
“I'm a buyer of Anthropic at this point.”
Noam Lovinsky Jan 16, 2026 ▶ 36:09 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Prediction Held up
Lovinsky: AI models will achieve continuous learning and self-improvement by 2026
“I think we're going to crack the, like, continuous learning, self-improving. These things, you know, can just be set on a task and given the context and build the memory and are just going to get better on their own for, you know, the majority of tasks that yo…”
Noam Lovinsky Jan 16, 2026 ▶ 36:19 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Insight
Lovinsky: Great product leaders are fundamentally exceptional storytellers
“I mean, I think fundamentally a great product leader is a great Storyteller. Someone that is able to understand what the customers actually need, what problem that actually needs to be solved and can form that into a story that is just well understood and well…”
Noam Lovinsky Jan 16, 2026 ▶ 5:09 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Insight
Lovinsky: Productivity pitches signal product teams misunderstand their true value
“I think we like, Lean to things like time and productivity when we don't know what the value is, what the true value is.”
Noam Lovinsky Jan 16, 2026 ▶ 7:48 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Insight
Lovinsky: Strict role specialization in tech product design doesn't work
“The idea that like you are a designer and therefore you stay in these lanes and you do these tasks and you don't do engineering work or you don't do product work just like doesn't make sense. Like it doesn't work that way.”
Noam Lovinsky Jan 16, 2026 ▶ 8:53 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Insight
Lovinsky: Use AI coding agents to co-write product specifications
“You should use the thing that's going to code it to help you write it because it's going to end up creating a version of that output that is more compatible with what it understands to do the work.”
Noam Lovinsky Jan 16, 2026 ▶ 14:24 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Opinion
Lovinsky bets UX application-layer AI tools will beat dev tools to mass UX
“I guess I would probably bet on people working at that UX application layer already.”
Noam Lovinsky Jan 16, 2026 ▶ 19:24 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Disclosure
Lovinsky: AI currently generates nearly half of Superhuman's net new code
“We're basically at the point where we're approaching about half.”
Noam Lovinsky Jan 16, 2026 ▶ 19:48 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Prediction Not checkable as stated
Lovinsky: Software TAM will expand as products solve more complex problems
“I mean, I guess like TAM expansion that I see is that the number of problems, the number of things that you're able to solve with software and do for people, it's just going to expand.”
Noam Lovinsky Jan 16, 2026 ▶ 26:46 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Prediction Not checkable as stated
Lovinsky: Continuous background AI inference won't reach general knowledge work by 2026
“Whether it happens widely in knowledge work, By 20, 26, I think is, you know, I'll take a bet with you on that. Certainly for coding. I think in a lot of places we're already there, right? I mean, you have like the Ralph Wiggum stuff that, that popped up over,…”
Noam Lovinsky Jan 16, 2026 ▶ 32:35 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Prediction Not checkable as stated
Lovinsky: AI will cause short-term economic pain before driving widespread abundance
“I think we're going to definitely go through a painful period. Wealth inequality in the US is something that I really am concerned, concerned about because it's higher than it's ever been, higher than the Gilded Age, and, ah, that has a lot of very potentially…”
Noam Lovinsky Jan 16, 2026 ▶ 34:12 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Insight
Lovinsky: Instagram's core product insight was tapping into latent consumer vanity
“The product insight is that, you know, vanity is Much bigger market than we realized it was as a, you know, latent demand that kind of tapped into.”
Noam Lovinsky Jan 16, 2026 ▶ 7:16 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Prediction Not checkable as stated
Lovinsky: AI UI homogenization will make human taste and creativity stand out
“I actually think that this will lead to creativity and certainly like taste standing out more than ever, because I think you're going to have this like flattening where you are going to have a lot of things that just like, oh, you know, here we go. It's this, …”
Noam Lovinsky Jan 16, 2026 ▶ 15:19 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Insight
Lovinsky: Software products must let customers build custom extensions to survive
“I think that your customers are going to build on top of your product is a requirement for everyone. That is serious because customers needs are always nuanced. And I think we're very quickly moving to a world where you're just going to have a lot more bespoke…”
Noam Lovinsky Jan 16, 2026 ▶ 28:18 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Insight
Lovinsky: Poor user experience, not model capability, limits AI productivity gains
“I think in, in most cases, that's not actually a problem with the model or a problem with the technology. I think it's often a problem with the user experience.”
Noam Lovinsky Jan 16, 2026 ▶ 33:43 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
Opinion
Lovinsky: Redfin CEO Glenn Kelman is the best leader I've worked for
“The best leader and In the company that, that I have ever experienced is, is Glenn Kelman. Because of not only his ability to empathize and understand the market, but how well he can communicate and describe what we should do and why it matters.”
Noam Lovinsky Jan 16, 2026 ▶ 38:17 20Product: Is the Design Phase Dead in a World of AI | Has Claude Code Crushed Anthropic Already | What Roles of a PM Are Less and More Important with AI | How the Best Product Leaders Tell Stories with Noam Lovinsky, CPO @ Superhuman
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