The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 16 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Assertion Contradicted
Jordan: Amazon was the only profitable e-commerce business due to low defensibility
“Early on, I was a big proponent of that e-commerce was going to clean the clock of the department stores. I got the thesis half right. Share did shift. No one could make money other than Amazon because of there's just no defensibility, no barriers to entry.”
Jeff Jordan Jan 16, 2023 ▶ 15:52 a16z GP Jeff Jordan: The Ultimate Guide to Two-Sided Marketplaces | 20VC #966 · 20VC with Harry Stebbings
Assertion Supported
Jordan: TikTok Buys Users at Scale Unlike Early Google or Facebook
“That's not a categorical rule, because TikTok buys users at monstrous scale. But, you know, Google really didn't buy many users, Facebook didn't buy many users, you know, tick, tick, tick, tick.”
Jeff Jordan Jan 24, 2023 ▶ 9:28 The Ultimate Guide for Building a Two-Sided Marketplace | a16z's Jeff Jordan · 20VC with Harry Stebbings
Assertion Supported
Jordan: Instacart lost $20-$25 per order when a16z first invested
“From recollection, they were billing something like 10 or 12 dollars per order when we invested, and they were losing 20, 25 dollars per order on each one”
Jeff Jordan Jan 16, 2023 ▶ 33:32 a16z GP Jeff Jordan: The Ultimate Guide to Two-Sided Marketplaces | 20VC #966 · 20VC with Harry Stebbings
Prediction Held up
Jordan: Instacart Avoids Owning Grocery Inventory to Preserve Partner Trust
“That channel conflict is something that Instacart has no desire to do. They want to be the go to partner for the for the gross, the physical grocer.”
Jeff Jordan Jan 24, 2023 ▶ 5:42 The Ultimate Guide for Building a Two-Sided Marketplace | a16z's Jeff Jordan · 20VC with Harry Stebbings
Assertion Not checkable as stated
Jordan: Amazon Was the Only Profitable Direct E-Commerce Company
“No one could make money other than Amazon because of there's just no defensibility, no barriers to entry.”
Jeff Jordan Jan 24, 2023 ▶ 10:04 The Ultimate Guide for Building a Two-Sided Marketplace | a16z's Jeff Jordan · 20VC with Harry Stebbings
Assertion Supported
Jordan: Airbnb Was Cashflow Positive Early Due to Upfront Payments
“Airbnb raised way less money than, you know, the other leading marketplaces at the time. It's got a couple of characteristics and that are very nice. One of which is they get paid in advance. And so, you know, when you make your summer vacation over the holida…”
Jeff Jordan Jan 24, 2023 ▶ 12:31 The Ultimate Guide for Building a Two-Sided Marketplace | a16z's Jeff Jordan · 20VC with Harry Stebbings
Assertion Not checkable as stated
Jordan: Instacart Lost 75% of Early Users but Held 100% Revenue Retention
“A year out, you know, the number of users declined something like three quarters But the users that stayed spent you know, three or four times more money. So their cohorts were actually on revenue basis were, you know, close to staying at 100%.”
Jeff Jordan Jan 24, 2023 ▶ 25:00 The Ultimate Guide for Building a Two-Sided Marketplace | a16z's Jeff Jordan · 20VC with Harry Stebbings
Assertion Not checkable as stated
Jordan: OpenTable hit geographic tipping point at 10% supply capture
“It's something like 10% of the target market supply where diners finally said, okay, this is so much more convenient than calling a restaurant one at a time, getting put on hold, getting voicemail, getting all this and that. So I would, I'm going to forego the…”
Jeff Jordan Jan 16, 2023 ▶ 8:58 a16z GP Jeff Jordan: The Ultimate Guide to Two-Sided Marketplaces | 20VC #966 · 20VC with Harry Stebbings
Assertion Supported
Jordan: Upfront customer payments made Airbnb cash flow positive early
“Airbnb raised way less money than, you know, the other leading marketplaces at the time. It's got a couple of characteristics and that are very nice. One of which is they get paid in advance. And so, you know, when you make your summer vacation over the holida…”
Jeff Jordan Jan 16, 2023 ▶ 18:26 a16z GP Jeff Jordan: The Ultimate Guide to Two-Sided Marketplaces | 20VC #966 · 20VC with Harry Stebbings
Assertion Supported
Jordan: Instacart lost 75% of users yearly, but remaining users spent 3-4x
“In the case of Instacart the number of users declined pretty precipitously from, you know, first purchase to, you know, 10 purchase a year out, you know, they, the number of users declined something like three quarters. But the users that stayed spent you know…”
Jeff Jordan Jan 16, 2023 ▶ 30:48 a16z GP Jeff Jordan: The Ultimate Guide to Two-Sided Marketplaces | 20VC #966 · 20VC with Harry Stebbings
Assertion Supported
Jordan: Instacart reached significant profitability through process optimizations
“Each of those took, you know, many minutes off of each order, and, you know, time is money, and so, you know, that's just the example of the kind of continuous optimizations they were making, trying to get, take minutes and seconds out of the process, and in d…”
Jeff Jordan Jan 16, 2023 ▶ 35:19 a16z GP Jeff Jordan: The Ultimate Guide to Two-Sided Marketplaces | 20VC #966 · 20VC with Harry Stebbings
Assertion Partly supported
eBay's original business plan and Benchmark investment focused solely on collectibles
“Jeff Skoll wrote the business plan for eBay with Pierre. And I got a copy of it when I joined the business and they were focused entirely on the collectibles market. Now their argument was collectibles market in in the U S I think was a hundred, you know, it w…”
Jeff Jordan Jan 16, 2023 ▶ 24:20 a16z GP Jeff Jordan: The Ultimate Guide to Two-Sided Marketplaces | 20VC #966 · 20VC with Harry Stebbings
Assertion Partly supported
OpenTable Targeted 30,000 to 50,000 Single-Location Restaurants
“Open table by contrast had, you know, the target market was 30 or 40 or 50,000 restaurants Almost all of which were the, had one, the owner only managed one restaurant.”
Jeff Jordan Jan 24, 2023 ▶ 0:42 The Ultimate Guide for Building a Two-Sided Marketplace | a16z's Jeff Jordan · 20VC with Harry Stebbings
Assertion Supported
Jordan: OpenTable Used a 'Come for the Tool' Marketplace Strategy
“Open table is pretty interesting because it was a long slog before it became an overnight success because aggregating supply did take time. It was a classic come for the tools, stay for the network. Play. And so early on in a city, when you're just selling the…”
Jeff Jordan Jan 24, 2023 ▶ 1:41 The Ultimate Guide for Building a Two-Sided Marketplace | a16z's Jeff Jordan · 20VC with Harry Stebbings
Assertion Supported
Jordan: Benchmark Originally Invested in eBay as a Collectibles Marketplace
“When Benchmark wrote the joint, Bob Cagle and Benchmark wrote the check, he was investing in a collectibles marketplace.”
Jeff Jordan Jan 24, 2023 ▶ 18:44 The Ultimate Guide for Building a Two-Sided Marketplace | a16z's Jeff Jordan · 20VC with Harry Stebbings
Assertion Not checkable as stated
Jordan: Hollywood Entertainment's 1990s video-on-demand push was 20 years early
“It was great idea. It was about two decades too soon. And that Netflix ended up doing it after, but”
Jeff Jordan Jan 16, 2023 ▶ 0:52 a16z GP Jeff Jordan: The Ultimate Guide to Two-Sided Marketplaces | 20VC #966 · 20VC with Harry Stebbings
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 1,200 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.