The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 8 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Insight
Vechery: Female fertility decline is individualized, not a rigid age-35 cliff
“Every single woman, just like she has a different metabolism, has a different fertility curve. And fertility is something that can go down slightly earlier, slightly later.”
Afton Vechery Oct 5, 2018 ▶ 27:32 20VC: Why Entrepreneurs Should Let Everyone Rip Apart Their Business Idea, How To Construct Frameworks for Success & Why You Should Not Always Test Your MVP with Afton Vechery, Founder & CEO @ Modern Fertility
Insight
Vechery: Digital health startups cannot release traditional MVPs with error rates
“When you're innovating in the digital health and health space, There's no room for a 10% error. There's not even room for an error that would impact one customer”
Afton Vechery Oct 5, 2018 ▶ 14:47 20VC: Why Entrepreneurs Should Let Everyone Rip Apart Their Business Idea, How To Construct Frameworks for Success & Why You Should Not Always Test Your MVP with Afton Vechery, Founder & CEO @ Modern Fertility
Assertion Supported
Modern Fertility ran IRB studies verifying finger-prick tests match traditional venipunctures
“We were running a multi-site clinical study that was IRB approved to show that a finger prick could perform the same as a traditional vein of puncture draw.”
Afton Vechery Oct 5, 2018 ▶ 21:34 20VC: Why Entrepreneurs Should Let Everyone Rip Apart Their Business Idea, How To Construct Frameworks for Success & Why You Should Not Always Test Your MVP with Afton Vechery, Founder & CEO @ Modern Fertility
Prediction Not checkable as stated
Vechery predicts fertility testing will become as routine as pap smears
“We see a world where every single woman has access to her fertility information and fertility testings as routine as a pap smear. And so over the next five years, we're just really excited about our first product, our fertility hormone test, and just giving wo…”
Afton Vechery Oct 5, 2018 ▶ 28:46 20VC: Why Entrepreneurs Should Let Everyone Rip Apart Their Business Idea, How To Construct Frameworks for Success & Why You Should Not Always Test Your MVP with Afton Vechery, Founder & CEO @ Modern Fertility
Assertion Partly supported
Vechery: Biological hormone markers predict fertility better than age alone
“We knew that there were better predictors of future fertility than just age.”
Afton Vechery Oct 5, 2018 ▶ 6:44 20VC: Why Entrepreneurs Should Let Everyone Rip Apart Their Business Idea, How To Construct Frameworks for Success & Why You Should Not Always Test Your MVP with Afton Vechery, Founder & CEO @ Modern Fertility
Insight
Vechery prioritizes daily tasks by eliminating existential risks to Modern Fertility
“For my job specifically, I order my to-do list around eliminating the top things that are going to kill the company.”
Afton Vechery Oct 5, 2018 ▶ 9:46 20VC: Why Entrepreneurs Should Let Everyone Rip Apart Their Business Idea, How To Construct Frameworks for Success & Why You Should Not Always Test Your MVP with Afton Vechery, Founder & CEO @ Modern Fertility
Assertion Not checkable as stated
Vechery: Lowering egg freezing prices did not drive expected demand spikes
“When some clinics started experimenting a little bit with price and lowering it, the spike in number of procedures wasn't as huge as some folks were expecting.”
Afton Vechery Oct 5, 2018 ▶ 16:19 20VC: Why Entrepreneurs Should Let Everyone Rip Apart Their Business Idea, How To Construct Frameworks for Success & Why You Should Not Always Test Your MVP with Afton Vechery, Founder & CEO @ Modern Fertility
Assertion Partly supported
Vechery: The U.S. has only 500 fertility clinics and 2,000 IVF doctors
“There's only 500 infertility clinics in the U.S. And only about 2000 reproductive endocrinologists, which are IVF doctors.”
Afton Vechery Oct 5, 2018 ▶ 17:19 20VC: Why Entrepreneurs Should Let Everyone Rip Apart Their Business Idea, How To Construct Frameworks for Success & Why You Should Not Always Test Your MVP with Afton Vechery, Founder & CEO @ Modern Fertility
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