The Ledger
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Facebook cutting Pinterest off its newsfeed shifted growth from exponential to linear
“I remember early on at Pinterest, there was a time when Facebook acquired Instagram. We were both growing exponentially. Pinterest and Instagram were growing exponentially at the time. They acquired Instagram, and then they shut Pinterest off the newsfeed. So …”
Pinterest signed up over half the US population via Google SEO
“So as we did that, that was really successful, and we ended up signing up, you know, like over half of the US up to Pinterest with, you know, a pretty high retention rate.”
Wilkinson: MetaLab designed Slack and worked with Shopify, Coinbase, and Pinterest
“Also worked with a lot of startups really early on, Shopify, Tumblr, Coinbase, Pinterest. We designed Slack.”
Airbnb, Uber, and Amazon all launched in seemingly small niche markets
“All of those companies look small in the beginning, you know, Airbnb, Dropbox, Pinterest, like the lists, you know, even Uber in the beginning, they all looked like they were going after something small in the beginning, Amazon just doing books.”
Bessemer Invested in Pinterest When It Had Five Employees
“When we invested, it was a five-person company with tens of thousands of users”
OpenSea and Clubhouse Founders Both Originated From Pinterest
“Two out of three founders, OpenSea founder and Clubhouse founder all came from Pinterest, and a huge chunk of our team is actually now from Pinterest.”
Winters: Pinterest grew from 40M to 150M MAUs during his tenure
“Stayed there from about forty million monthly actives to a hundred and fifty million monthly actives.”
Casey Winters scaled Pinterest signup conversion 5x via SEO
“At Pinterest, Casey turned SEO into a scalable acquisition strategy, increasing conversion to signups, five X.”
Malik: Early adoption of unique channels drove growth for Dropbox and Pinterest
“Dropbox, Dropbox, like with the referral program, Groupon and email, Pinterest and SEO, Duolingo, and just like a totally unhinged social media, right? All of them were kind of first to this concept and it really, really worked.”