The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 61 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Disclosure
Nozad was one of the first investors in Dropbox
“I actually became one of the first investors in In Dropbox”
Pejman Nozad Feb 20, 2017 ▶ 11:02 20VC: Pejman Nozad: Tech's Most Unlikely VC: From Yoghurt Shop To Investing In Startups Now Worth $20Bn+
Assertion Not checkable as stated
Fushman: Dropbox conducted a major reorganization every six months while scaling
“And so, yeah, I think every six months we did a pretty significant reorg.”
Ilya Fushman Sep 19, 2016 ▶ 6:59 20VC: Index's Ilya Fushman on The Key Lessons From Scaling Dropbox To 400m Users, Is Excessive Amounts Of Capital Driving Valuations Too High In The Valley & Why Venture Is Like Being On A Swim Team Not A Soccer Team
Assertion Supported
Fushman: 70% of Dropbox users were located outside North America
“Dropbox had 70% of its users outside of North America, and the biggest chunk of those were in Europe”
Ilya Fushman Sep 19, 2016 ▶ 18:54 20VC: Index's Ilya Fushman on The Key Lessons From Scaling Dropbox To 400m Users, Is Excessive Amounts Of Capital Driving Valuations Too High In The Valley & Why Venture Is Like Being On A Swim Team Not A Soccer Team
Assertion Partly supported
Sean Ellis coined the term 'growth hacker' while at Dropbox
“Sean Ellis invented the term when he worked at Dropbox”
Matt Lerner Oct 26, 2015 ▶ 21:08 20 VC 082: 500 Startups Week: Growth Hacking 101: How To 10x Your Conversion with Matt Lerner, Head of Distro Dojo London
Disclosure
Dropbox's Internal Slack Competitor Product Was a Big Flop
“And then when I was at Dropbox, I was responsible internally for kind of trying to build a Slack like product, basically a product that would allow communication on top of like the documents that are in, in, in Dropbox. And we just, we really, really didn't fi…”
Jean-Denis Greze Jul 21, 2023 ▶ 56:28 Jean-Denis Greze: CTO of Plaid, the $18B Fintech Startup; How to Hire, Fire & Build Great UX | E1038 · 20VC with Harry Stebbings
Assertion Supported
Houston: Dropbox reached millions of customers with 10 to 15 employees
“When we were building Dropbox, like our team was only maybe 10, 15 people when we were reaching millions of people millions of customers.”
Drew Houston Oct 18, 2022 ▶ 11:56 Dropbox CEO Drew Houston: How to Pick a Co-Founder; Steve Jobs' Attempt to Buy Dropbox | 20VC #938 · 20VC with Harry Stebbings
Assertion Not publicly verifiable
Dropbox analyzed its entire interview database to identify top hiring bar keepers
“The way that we wanted to find people who could potentially replace Arash, we analyzed who said no more often and who was right in the hiring decisions more often. Like we took the entire database of our interviews for the company, and then we found those two …”
Zhenya Loginov Jun 22, 2022 ▶ 32:03 Mire CRO Zhenya Loginov: Hiring Tips for Sales; Why Dropbox Lost Enterprise | 20VC #900 · 20VC with Harry Stebbings
Assertion Supported
Partovi: Dropbox hosted intern Parents Weekend to convince family members
“Dropbox did a lot of innovation in terms of their intern program. For example, they had a parents weekend where they would invite the parents of the interns to come just so that they would feel comfortable.”
Ali Partovi Jan 21, 2022 ▶ 8:07 20VC: How I Lost a $125M Deal with Yahoo by Being Too Honest, The M&A Meeting with Steve Jobs That Did Not Go Well and How U2's Bono Saved The Day For One Tech Startup with Ali Partovi, CEO @ Neo
Assertion Not checkable as stated
Partovi: Dropbox spent over a year recruiting Head of Engineering Aditya Agarwal
“It took more than a year to convince Aditya Agarwal to join as a head of engineering, for example.”
Ali Partovi Jan 21, 2022 ▶ 6:49 20VC: How I Lost a $125M Deal with Yahoo by Being Too Honest, The M&A Meeting with Steve Jobs That Did Not Go Well and How U2's Bono Saved The Day For One Tech Startup with Ali Partovi, CEO @ Neo
Disclosure
Daher: Pilot's lead investor Mark Goldberg previously worked with him at Dropbox
“I mean, for us, our investors were all people that we had already known. In other words, the lead investor from Index, Mark Goldberg, we worked together at Dropbox.”
Wasim Daher Aug 2, 2019 ▶ 16:24 20VC: Why Passion Is Overrated When It Comes To Starting Companies, Why VC Is Overrated As A Financing Mechanism & Why You Should Never Sell Your Company with Waseem Daher, Founder & CEO @ Pilot
Disclosure
Patel: Homebrew's first investment was Clementine, later acquired by Dropbox
“Our first investment for homebrew was a company called Clementine, and it was kind of a joint effort between us and the founders in terms of spending time in a particular problem area and then coming up with a product idea. So it was almost an incubation of so…”
Satya Patel Mar 28, 2016 ▶ 5:48 20VC: Homebrew's Satya Patel on The Key Components of Being A Great VC & The 3 Main Reasons Startups Fail At Seed
Assertion Supported
Malik: Early adoption of unique channels drove growth for Dropbox and Pinterest
“Dropbox, Dropbox, like with the referral program, Groupon and email, Pinterest and SEO, Duolingo, and just like a totally unhinged social media, right? All of them were kind of first to this concept and it really, really worked.”
Raman Malik Nov 15, 2024 ▶ 41:19 Raman Malik: Inside Perplexity’s Growth Machine: What Worked, What Did Not Work | E1226 · 20VC with Harry Stebbings
Assertion Supported
Drew Houston founded an online SAT prep startup before Dropbox
“I had started another company at the time doing online SAT prep of all things.”
Drew Houston Oct 18, 2022 ▶ 0:31 Dropbox CEO Drew Houston: How to Pick a Co-Founder; Steve Jobs' Attempt to Buy Dropbox | 20VC #938 · 20VC with Harry Stebbings
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