Palicha: Zepto will boost brand monetization to 5% by July-August
Aadit Palicha · Q-Commerce in Emerging Markets with the CEOs of Airlift, JOKR, & Zepto | 20VC #892 · 20VC with Harry Stebbings · Jun 4, 2022 · at 56:41
Aadit Palicha, CEO of Indian 10-minute delivery startup Zepto, discusses brand monetization margins and short-term operational targets.
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“For us, we're looking at today when you include all the different off invoice margin that we get from brands, you know, around four percent of revenue added there, and we'll probably increase that to five percent by July, August is what we're looking at right now.”
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