Shariff: Cambly cut prices in half in early test, got one purchase daily
Sameer Shariff · Cambly CEO Sameer Shariff: Why I Raised $60M and Didn't Touch a Dollar | 20VC #914 · 20VC with Harry Stebbings · Aug 5, 2022 · at 5:37
Sameer Shariff is the co-founder and CEO of Cambly. He describes an early pricing experiment to illustrate the difficulty of running data experiments without scale.
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“We ran a test, I think in the really early days where we like cut our prices in half. And I was like, let me try to measure like the price sensitivity of Cambly. And we were getting like, you know, a purchase a day or something. And it was like, you can't measure anything at that point.”
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