Palicha: Zepto operates a 12-hour farm-to-fork supply chain in India
Aadit Palicha · Q-Commerce in Emerging Markets with the CEOs of Airlift, JOKR, & Zepto | 20VC #892 · 20VC with Harry Stebbings · Jun 4, 2022 · at 21:27
Aadit Palicha is the co-founder and CEO of Zepto. He describes the quick-commerce platform's overnight sourcing timeline for fresh fruits and vegetables.
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“For example, our fresh fruits and vegetables, we've built a 12 hour farm to fork chain. So, five p.m. Harvesting time comes out of the farm and five a.m. It's in our facilities, right you know, ready to get shipped to customers.”
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