Liu: Product-led sales models fail in a tight economic market
Rich Liu · Rich Liu: Sales in 2023; How to Onboard, Manage and Scale Reps; PLG vs Enterprise Growth | E1023 · 20VC with Harry Stebbings · Jun 7, 2023 · at 6:07
Rich Liu, CRO at Everlaw and former GTM executive at Meta and Navan, discusses enterprise sales strategies during economic downturns.
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“That early adopter, that product lets sale does not work in a tight market.”
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