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Founders should build a web application before a native mobile app

Julia Enthoven · 20VC: Kapwing Founder Julia Enthoven on Why Marketing Innovation Is As Important As Product Innovation, Why Every Company Is Becoming A Media Company & The Benefits Of Not Raising Money Too Early · Sep 27, 2019 · at 7:00

Julia Enthoven, co-founder of video editing startup Kapwing, discusses why early-stage software startups benefit from prioritizing web development over native mobile apps.

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“In general, I strongly encourage entrepreneurs to build a website first when they're in the early stages of product development.”

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Disclosure
Kapwing charges $20 monthly for web tools versus $5 for native apps
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Julia Enthoven Sep 27, 2019 ▶ 7:55 20VC: Kapwing Founder Julia Enthoven on Why Marketing Innovation Is As Important As Product Innovation, Why Every Company Is Becoming A Media Company & The Benefits Of Not Raising Money Too Early
Insight
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Insight
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Julia Enthoven Sep 27, 2019 ▶ 29:22 20VC: Kapwing Founder Julia Enthoven on Why Marketing Innovation Is As Important As Product Innovation, Why Every Company Is Becoming A Media Company & The Benefits Of Not Raising Money Too Early
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Enthoven: Adobe Premiere is too challenging and expensive for simple video edits
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