Rouif: App store global distribution enables lean teams without sales staff
Matthieu Rouif · Matthieu Rouif: The Story of PhotoRoom, Is This YC’s Most Capital Efficient Company? | E1074 · 20VC with Harry Stebbings · Oct 23, 2023 · at 11:31
Matthieu Rouif is the Co-Founder and CEO of PhotoRoom. He explains how leveraging iOS and Android app distribution allowed PhotoRoom to scale efficiently with a lean product team.
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“I think there is the App Store story, which is a big part of it. Like, so Apple and Google, like, the App Store and mobile, they're giving you distribution. Yes, they take, like, a cut of it, but Basically, it means they offer, like, a worldwide distribution to five billion people, and you don't need, like, a big marketing sales team to do that, so it's very capital efficient, like, a very small team, product team can go a very long way.”
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