The RealReal reached 10% international sales in 4 months without marketing
Maha Ibrahim · 20 VC 031: Investing in Gaming, Luxury Goods and Disruption with Maha Ibrahim, General Partner @ Canaan Partners · Apr 27, 2015 · at 10:57
Maha Ibrahim, General Partner at Canaan Partners, details the rapid organic expansion of international sales for portfolio company The RealReal.
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“Yes, so we just started shipping internationally about four months ago, and that has been an exceptional, it was, it started out as an experiment, it's become an exceptional success for us. Without any bit of marketing, we've already reached 10% of our sales coming from international, that is outside of the United States. And again, that's with no marketing.”
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