Rick Zullo, General Partner at Equal Ventures, discusses how venture capitalists stopped challenging founders during the recent bull market to preserve high founder Net Promoter Scores for future fundraises.
“We really moved away from that over the course of the last five, 10 years, because, like, just like you were talking about, like, there's a lot of incentive to sell sell a founder, a lot of incentive to be all about the NPS score, and everyone's trying to, you know, raise funds every 12 months, so they need, you know, those founder references when, I don't know, the best relationships I have with my founders, like, you know, you can go to bat, you can fight and, you know, get back to the table the next day, because, there's trust there, but, That really moved away where it became a lot of kind of patty cake and, you know, how can we, you know, you never vote against the founder and you never kind of push back on the founder.”
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More from Rick Zullo
PredictionNot checkable as stated
Zullo: Secondary offers will reduce peer fund returns from 7x to 1x
“I've definitely heard some secondary offers on some big, big companies that I know that are going to turn Some of our peers from seven X funds to one X funds.”
Rick ZulloAug 23, 2023▶ 28:41Jason Lemkin & Rick Zullo: How "Mark to Market" Corrupted Venture Capital | E1052 · 20VC with Harry Stebbings
AssertionNot checkable as stated
Rick Zullo says he hasn't taken a startup pitch in eight years
“I haven't taken a pitch in eight years because I think pitching is bullshit because I think it's all about sales, salesmanship and rather than actually like me understanding your understanding of a company.”
Rick ZulloAug 23, 2023▶ 39:57Jason Lemkin & Rick Zullo: How "Mark to Market" Corrupted Venture Capital | E1052 · 20VC with Harry Stebbings
Opinion
Rick Zullo: Asset management is a better business than traditional venture
“The asset management business is a better business than the venture business. You know, fees are guaranteed. Carry isn't.”
Rick ZulloAug 23, 2023▶ 1:46Jason Lemkin & Rick Zullo: How "Mark to Market" Corrupted Venture Capital | E1052 · 20VC with Harry Stebbings
PredictionNot checkable as stated
Zullo: Downturn will force founders to listen to boards or be fired
“And I think as you go and see a bunch of bridge rounds, down rounds, and all this other stuff that's going to happen in the next couple years, like, The reality is founders are going to have to listen a lot more to their board and because of the board doesn't …”
Rick ZulloAug 23, 2023▶ 18:51Jason Lemkin & Rick Zullo: How "Mark to Market" Corrupted Venture Capital | E1052 · 20VC with Harry Stebbings
PredictionDidn’t hold up
Zullo: Venture market will see more startup busts than bridge rounds
“I think there's gonna be more busts than down rounds and bridges.”
Rick ZulloAug 23, 2023▶ 20:16Jason Lemkin & Rick Zullo: How "Mark to Market" Corrupted Venture Capital | E1052 · 20VC with Harry Stebbings
Insight
Zullo: Mega funds have no financial incentive to salvage struggling startups
“The salvage value and loss management really doesn't matter at those funds.”
Rick ZulloAug 23, 2023▶ 20:50Jason Lemkin & Rick Zullo: How "Mark to Market" Corrupted Venture Capital | E1052 · 20VC with Harry Stebbings
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