Bootstrapped founders often fail to leverage capital to save time
Jesse Genet · 20VC: Why VCs Are Wrong About Bootstrapped Founders, How Content Can Be Used As A Key Customer Acquisition Tool & How To Use Humour When "S*** Hits The Fan" with Jesse Genet, Founder & CEO @ Lumi · May 4, 2018 · at 9:40
Jesse Genet, founder and CEO of packaging platform Lumi, reflects on the operational mindset differences between running a bootstrapped company and scaling a VC-backed startup.
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“Working with a creator is a great example of spending money to save time. The concept that if you get that hire in two months instead of eight months, you've fundamentally shifted your roadmap forward. That is a type of thinking that is not very common in a bootstrap company where you feel like I control my destiny, I control my timeline, and conserving capital is part of my job.”
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