JOKR's Mature Latin American Hubs Achieve Lease Cost Breakeven
Ralf Wenzel · 20VC: The Memo: Never Before Revealed Metrics; A Full Breakdown of Unit Economics Behind JOKR, How Does Emerging Markets Compare to Developed Economies & The Biggest Misnomers on Quick Commerce with Ralf Wenzel, Founder & CEO @ JOKR · Jan 12, 2022 · at 20:28
Ralf Wenzel, founder and CEO of quick commerce startup JOKR, reports profitability metrics for mature micro-fulfillment hubs in Latin America.
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“And in our most mature hubs in Latin America, we are already generating 500 orders per hub, whereas we would only need 1000 per month in order to break even on the actual lease cost. So we're already in a situation in most of our Latin American cities and geographies that we're in, where we are either close to breakeven on the actual lease cost or have already achieved breakeven and having profitable margins after our respective hub costs.”
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