Zaparde: Test new sales verticals with zero-to-one operators before scaling
Rujul Zaparde · Rujul Zaparde: Why Hiring Inexperienced People is Better | E1144 · 20VC with Harry Stebbings · Apr 24, 2024 · at 21:56
Rujul Zaparde, co-founder and CEO of Zip, outlines a lean method for testing new sales verticals without building dedicated, expensive vertical teams.
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“I think you actually bootstrap it by having like a smart, like zero to one type, maybe an ex founder, right? Like that type of person like figure out, cause what you need to figure out is what's the messaging. Like, are there any like specific systems they use that like we've never heard of, you know, like just get all that stuff working, build up the right assets and positioning just so, you know, your team is, can be successful.”
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