Wispr, every mention
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every year anyone Matt Swulinski 22Harry Stebbings 14
Verbatim, from the transcripts: the passages where Wispr comes up
How to Build Your Own Data Center & Why Every Startup Should Do It
- ▶ 46:58 Harry Stebbings When I look at Whisperflow and Willow, and I did this tweet, and I deleted it because I don't ever want to be soggy and miserable, and it's an amazing thing to build a company, and you should be incredibly, you know, credited for doing so… 8 times in the scene
How to Build a $100M Growth Engine: Lessons from Wispr Flow & Superhuman | Matt Swulinski
- ▶ 0:10 Harry Stebbings Matt Swalinski, he's worked at Superhuman, he's worked at Whisperflow, and now he's just joined ExcelBankedVictor.com, and he's looking to make it third time, I wouldn't say lucky, because he is a master of growth. 2 times in the scene
- ▶ 1:10 Harry Stebbings Now, you've worked with some of the best companies from Superhuman to Whisper, now with Victor, and we've seen these companies and a huge amount of SaaS companies rise with the product-led growth PLG motion, and now we're entering a world…
- ▶ 3:23 Matt Swulinski Uh, you know, just PLG motion, referral, word of mouth, without doing paid, and they were laughing, like, you know, Ecom's been doing, you know, the, the UGC programs, hundreds of thousands of ads, like paid ad spend is the way to drive…
- ▶ 4:17 Matt Swulinski And then follow that exact same motion for whisper flow.
- ▶ 9:35 Matt Swulinski This is what I essentially did both at Superhuman and Whisperflow, now at Victor,
- ▶ 11:20 Matt Swulinski So SaaS, it's, it's the subscription, or let's say the, the start trial, or in Whisperflow's example, it was, you know, the download, right? 2 times in the scene
- ▶ 16:13 Matt Swulinski So in the beginning, and that's like, you'll, you'll see this for, for, for Victor as well as Whisper, um, we have hundreds of creators that are doing, you know, different demos, different use cases to different audiences.
- ▶ 28:02 Matt Swulinski And, and we also experienced this at Whisper, right?
- ▶ 30:08 Matt Swulinski Like, uh, it was really interesting to see that, you know, we were B to C, PLG, but like a very large component of our ARR was enterprise before we had a single AE, because it was self-service, enterprise adoption, team licenses, and that…
- ▶ 32:55 Matt Swulinski So like, we at Whisper did, what I think everyone should do, is go as hard as you absolutely can, and then see it blow up, and then understand where and how it blew up, pull back, and use that as information of now we know what is… 3 times in the scene
- ▶ 40:21 Harry Stebbings Any lessons from Whisper, from Superhuman that are really important for me and founders to know on how to build great referrals engines? 3 times in the scene
- ▶ 52:38 Matt Swulinski I'm not a, you know, head of growth or CMO that like has no idea how to do execution, which is also like, this is why also as head of growth at whisper, uh, up until December of this past last year,
- ▶ 58:28 Matt Swulinski But the next thing is, is from, let's say you have a loop and like, I use this example before of like, uh, I built like a sponsorship system at whisper, but essentially the, the workflow is a self improving loop 3 times in the scene
- ▶ 1:07:34 Matt Swulinski I mean, he was at Whisper, right? 4 times in the scene
- ▶ 1:08:42 Matt Swulinski Where you're, you're paying, let's say, a percentage of revenue or some kind of, ah, CAC to people that are not your customers, and they go out of their way to create content and reviews and all of that, and you, like, at Whisper and, and…
- ▶ 1:19:28 Matt Swulinski Um, I mean, again, this is more, like, tooting my horn a bit, but, like, uh, just, just seeing, like, what the original launch was for, for Whisper. 2 times in the scene