television advertising
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Sep 5, 2016 by Ben Lerer · across every show →
Everything said about television advertising, oldest first
Sep 5, 2016
Ben Lerer: Television made brand building easier 20 years ago
“Brand building 20 years ago was easier in that you, like, you sort of Could buy your brand growth, which was, there was really one channel that, that was so much more powerful than all the others from a marketing perspective, which was television advertising.”