simplicity

“But I think to say it's always better is a mistake. I think of simplicity as a means to an end, and you have to be clear about what that end is. Maybe it's usability, maybe it's broad appeal, but I think that it's possible. There are instances where a more com…”

“When you are creating a novel product, something that's truly innovative and new, simplicity is paramount towards making it easy to use and easy to grok.”

“So there is truth to that, but simplicity is a perception. So it's not necessarily a reality. You know, if you take simple is always better to an extreme, you might not add new features. You might not add new capabilities. And I don't think that's always the r…”