A players

“And so part of the job of a club is to then tell the story of our players every minute they're not on the pitch.”

“Having people who are Perfectly willing to do good work day in and day out is not the worst thing in the world. There's plenty of things that A players will turn their notes from because it's just not that challenging. It's not accelerating them out of the A p…”

“The point is, you can filter out C players. You can definitely filter out D players. Differentiation between B and A is what happens once you've brought them in.”

“The Steve Jobs quote, A players, higher A players, B players, higher C players, is profoundly true. There should be an asterisk explaining why this is true, and the reason for it is fear.”