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paywall

also referred to as: paywalls

3 statements across 3 episodes · 1 bullish · 0 bearish · 3 people on the record · first statement May 22, 2023 by Nico Wittenborn · across every show →

Everything said about paywall, oldest first

May 22, 2023 positive
Insight
Wittenborn: Paywall display frequency is top driver of subscription conversion
“And so what Superwall is doing is optimizing paywalls. And so one of the learnings that we have from that is that the number one indicator for driving conversion is how often do you see the paywall, right?”
Nico Wittenborn May 22, 2023 ▶ 20:44 Nico Wittenborn: Consumer Subscription Apps; Using Evolutionary Biology to Invest; Solo GP's | E1017 · 20VC with Harry Stebbings
Jul 31, 2024
Assertion Partly supported
Mollick claims his 1990s startup invented the paywall
“So the startup company I helped co-found invented the paywall.”
Ethan Mollick Jul 31, 2024 ▶ 1:16 Ethan Mollick: Why OpenAl Abandons Products, The Biggest Opportunities They Have Not Taken | E1184 · 20VC with Harry Stebbings
Aug 14, 2026
Insight
Swulinski: Place SaaS paywalls inside the post-aha honeymoon phase
“You have that magical aha moment, And then you're kind of, you stay in that kind of like honeymoon phase of like, this is just amazing. And then within that phase, paywall, right?”
Matt Swulinski Aug 14, 2026 ▶ 44:51 How to Build a $100M Growth Engine: Lessons from Wispr Flow & Superhuman | Matt Swulinski
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