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marketing channels

1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Sep 27, 2019 by Julia Enthoven · across every show →

Everything said about marketing channels, oldest first

Sep 27, 2019
Insight
Exploring new marketing channels has a much higher failure rate than product
“Unlike product development, when you are exploring new marketing channels, a lot of them don't go well, and that has to be something you expect at the beginning.”
Julia Enthoven Sep 27, 2019 ▶ 15:20 20VC: Kapwing Founder Julia Enthoven on Why Marketing Innovation Is As Important As Product Innovation, Why Every Company Is Becoming A Media Company & The Benefits Of Not Raising Money Too Early
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