Liquid Death, every mention

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every year anyone Harry Stebbings 31Mike Cessario 17Zaria Parvez 3Simon Squibb 1

Verbatim, from the transcripts: the passages where Liquid Death comes up

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20VC: Raising $400M for 20VC: Fundraising Lessons | Getting Marc Benioff Through 53 Cold Emails: How to Master Cold Outbound | 7 Lessons from 101 Decacorn Founders with Harry Stebbings (Simon Squibb Edition) Jan 24, 2026 · 1 mention

  • ▶ 34:09 Simon Squibb And I, and I just think that people, you know, if you look at brands like Liquid Death, you look at the reinvention of existing

Alexis Ohanian: The Full P&L Breakdown of the World's Most Valuable Women's Sports Team | E1187 · 20VC with Harry Stebbings Aug 7, 2024 · 2 mentions

Zaria Parvez: How Duolingo Scaled to 8M TikTok Followers & How to Create Viral Content | E1105 · 20VC with Harry Stebbings Jan 19, 2024 · 3 mentions

  • ▶ 50:46 Zaria Parvez Um, and then in general, like, just fun content that not necessarily is on TikTok, but is more long form, is Liquid Death. 3 times in the scene

Liquid Death CEO Mike Cessario: How I Turned Canned Water to a $700M Company | E968 · 20VC with Harry Stebbings Jan 20, 2023 · 46 mentions

  • ▶ 0:25 Harry Stebbings We're sitting there in Liquid Dash's office.
  • ▶ 0:36 Harry Stebbings I've been such a fan of the, the Liquid Death journey for quite a while now, so thank you so much for joining me today. 5 times in the scene
  • ▶ 14:44 Harry Stebbings Speaking of going further, going faster, being the best, I think, and I hope I'm not bastardizing this, but I think the thing that, you know, Liquid Death is so hailed for and appreciated for is the brand that you've built being so strong.
  • ▶ 16:54 Harry Stebbings Um, when you sit down in a meeting with the team, what are the reasons why Liquid Death resonates from a brand with the people that buy Liquid Death? 3 times in the scene
  • ▶ 20:43 Mike Cessario But nobody thinks about that from a marketing standpoint of, oh, why would women like Liquid Death?
  • ▶ 21:03 Harry Stebbings I know I get completely what you're saying, but Liquid Death is a great brand because you, you feel, or 2 times in the scene
  • ▶ 22:54 Harry Stebbings But I want to ask, when you look back at the brand decisions that you've made with Liquid Death, if there was one which you could reverse or was a mistake, what would it be?
  • ▶ 26:20 Mike Cessario That's why with Liquid Death, we always focused on brand. 4 times in the scene
  • ▶ 29:13 Mike Cessario It's like when someone sees a liquid death commercial, 5 times in the scene
  • ▶ 40:30 Mike Cessario Tik Tok that liquid death just did with, you know, Martha Stewart or whatever.
  • ▶ 43:13 Mike Cessario Like my, my kid, I love giving liquid death to my kid when he goes to school because everyone thinks, you know, the teachers think he's drinking beer.
  • ▶ 44:05 Harry Stebbings We're sitting there in liquid desk office. 3 times in the scene
  • ▶ 46:48 Harry Stebbings They said, you're often praised for the brand build that you've done with Liquid Death. 6 times in the scene
  • ▶ 53:51 Mike Cessario Trying to be always on and it's like, oh, and maybe rather than someone seeing liquid death every day in their feed and not everything is great. 3 times in the scene
  • ▶ 55:11 Mike Cessario It's like, we don't have one celebrity that we try to make the spokesperson or face of liquid death. 2 times in the scene
  • ▶ 56:28 Harry Stebbings Not Liquid Death, which brand do you most respect? 2 times in the scene
  • ▶ 58:45 Harry Stebbings Um, penultimate one, you can go back to the early days of Liquid Death. 2 times in the scene
  • ▶ 1:00:44 Harry Stebbings Where's liquid death then Mike? 3 times in the scene
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