Contentful

“It's a Berlin-based company at the time, but there wasn't a single employee in the US, and yet they had built this incredible enterprise customer base of US companies, and that's just something that doesn't happen very often at all. You don't see companies clo…”

“Sasha didn't have a sales background, right? It's not like he has learned how to do that. He's engineer by training.”

“It took us, I think, two months to do our work and come to a decision, and then probably another one or two months to actually do”

“I think we didn't dream beyond an outcome of a couple of hundred millions in exit valuation. Our ambition started to get bigger over time, but, like, we had a tiny fund, like, we, I guess the term unicorn wasn't even coined yet, like, we were not really expect…”

“He sent me that email in March, 20 12. It was an cold email with a subject SaaS seed funding storage room.”

“I had a look at the original deck in preparation for this meeting with you, Harry, and it's unbelievable if you look at this from the perspective of today, that Sasha is the original market at twelve million dollar As the addressable market, he did mention tha…”

“It was not an overnight success, though. It's not like this company has taken off right away. Like, it took a couple of years of relatively slow growth and ups and downs, and re-architecturing the product takes a year longer than expected.”

“Contentful's First round, we call the seed round, was 500 K. And we didn't even do it alone because we thought this was way too much for our tiny little fund. So we did less than half of it and helped Sasha fill up the round with others or help him get Balders…”