buying committee

1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Mar 17, 2025 by Yamini Rangan · across every show →

Everything said about buying committee, oldest first

Mar 17, 2025
Insight
Rangan: Moving upmarket requires upskilling sales for complex buying committees
“When the complexity of the buying process on behalf of the customer goes from I'm making decisions, I got the budget, to I have a committee of people that now need to make the decisions, that includes IT, that includes procurement, that includes security, that…”
Yamini Rangan Mar 17, 2025 ▶ 25:55 Yamini Rangan, CEO @ HubSpot: How HubSpot Competes Against Salesforce · 20VC with Harry Stebbings
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