The Athletic

10 statements across 2 episodes · 6 bullish · 0 bearish · 3 people on the record · first statement Jul 10, 2020 by Alex Mather · said 20 times in 2 episodes since 2020 · across every show →

Mentions by year

brought up most by Harry Stebbings (16), Alex Mather (4)

every mention, scene by scene, with the transcript →

Everything said about The Athletic, oldest first

Jul 10, 2020
Insight
Mather: Founders must prepare for press like VC pitches
“I would just give any entrepreneur the advice of investing in comms. Someone who's wonderful on the comm side, and Taylor Patterson on our team, is just amazing. Keeps me honest. Keeps me trained, and dealing with the press is a job, and you have to have a str…”
Alex Mather Jul 10, 2020 ▶ 15:51 20VC: The Future of Subscription Media, Why Startups Need To Stop Blaming Facebook and Google & How Founders Should Think Through Customer Acquisition Channel Dependencies with Alex Mather, Founder & CEO @ The Athletic
Jul 10, 2020 neutral
Opinion
Mather: Substack is capturing the opportunity Medium had and missed
“I think if you look at what happened with Substack, to just take a second to look at that business, and it's a wonderful product, a wonderful founding team, and they're much more competitive with, say, Medium. And we don't necessarily look at them as competito…”
Alex Mather Jul 10, 2020 ▶ 26:24 20VC: The Future of Subscription Media, Why Startups Need To Stop Blaming Facebook and Google & How Founders Should Think Through Customer Acquisition Channel Dependencies with Alex Mather, Founder & CEO @ The Athletic
Jul 10, 2020 bullish
Prediction Didn’t hold up
Mather: The Athletic headcount will reach thousands within years
“We'll be in the thousands of people, hopefully, over the next couple years, and sports is just one of those areas where the empire makes sense.”
Alex Mather Jul 10, 2020 ▶ 24:17 20VC: The Future of Subscription Media, Why Startups Need To Stop Blaming Facebook and Google & How Founders Should Think Through Customer Acquisition Channel Dependencies with Alex Mather, Founder & CEO @ The Athletic
Jul 10, 2020 bullish
Assertion Supported
The Athletic surpassed 100,000 paying UK subscribers within one year
“And so, those advantages, they seem small on paper, but here we are a year later, and we're well north of a 100,000 paying subscribers in the UK, building a really great product for fans all over the world.”
Alex Mather Jul 10, 2020 ▶ 9:23 20VC: The Future of Subscription Media, Why Startups Need To Stop Blaming Facebook and Google & How Founders Should Think Through Customer Acquisition Channel Dependencies with Alex Mather, Founder & CEO @ The Athletic
Jul 10, 2020 positive
Assertion Supported
The Athletic launched in the UK with 55 employees within 119 days
“And a 119 days later, we had 55 full-time employees in the UK, and we were launching.”
Alex Mather Jul 10, 2020 ▶ 9:00 20VC: The Future of Subscription Media, Why Startups Need To Stop Blaming Facebook and Google & How Founders Should Think Through Customer Acquisition Channel Dependencies with Alex Mather, Founder & CEO @ The Athletic
Jul 10, 2020
Assertion Supported
Alex Mather raised over $139M for The Athletic
“To date, Alex has raised over one hundred and thirty nine million dollars with The Athletic from some of the best in the business, including Founders Fund, Bedrock, Y Combinator and Emerson Collective, to name a few.”
Harry Stebbings Jul 10, 2020 ▶ 0:21 20VC: The Future of Subscription Media, Why Startups Need To Stop Blaming Facebook and Google & How Founders Should Think Through Customer Acquisition Channel Dependencies with Alex Mather, Founder & CEO @ The Athletic
Jul 10, 2020 bullish
Disclosure
Mather: Paid Facebook acquisition works for subscription media, not ad models
“Frankly, the CAC has been very workable. When you're a subscription business, you know, you're generating revenue off your subscribers. And so it works for us. It may not work if you're an advertising driven business, but absolutely works for us.”
Alex Mather Jul 10, 2020 ▶ 30:41 20VC: The Future of Subscription Media, Why Startups Need To Stop Blaming Facebook and Google & How Founders Should Think Through Customer Acquisition Channel Dependencies with Alex Mather, Founder & CEO @ The Athletic
Jul 10, 2020 positive
Disclosure
Strava's founder and Charles Hudson wrote the first Athletic angel checks
“Michael Horvath, the founder of Strava, was our first check, but it was a smaller check, and then the next check was Charles Hudson at Precursor”
Alex Mather Jul 10, 2020 ▶ 19:28 20VC: The Future of Subscription Media, Why Startups Need To Stop Blaming Facebook and Google & How Founders Should Think Through Customer Acquisition Channel Dependencies with Alex Mather, Founder & CEO @ The Athletic
Jul 10, 2020
Assertion Supported
The Athletic scaled its headcount to 550 employees
“Going from zero to 550 employees is used to write code, and thankfully they don't let me anymore, but now my job is communication, and all day long I must focus on communicating, and that is absolutely a full-time job.”
Alex Mather Jul 10, 2020 ▶ 12:10 20VC: The Future of Subscription Media, Why Startups Need To Stop Blaming Facebook and Google & How Founders Should Think Through Customer Acquisition Channel Dependencies with Alex Mather, Founder & CEO @ The Athletic
Feb 14, 2022 positive
Disclosure
Lewis: Vercel is Bedrock's largest investment in dollars and valuation
“Well, of those three that you listed, Vercel is by far our largest investment in terms of dollars, and of those, just worth the other ones by a significant amount.”
Geoff Lewis Feb 14, 2022 ▶ 19:10 20VC: Bedrock's Geoff Lewis on Whether VCs Actually Provide Value or Not, Why Bedrock Does Not Have An Ownership Focus and The Difference Between Principles and Rules When Building a Firm or Company
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