The Ledger
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Gurman: Apple to release Gemini-powered Siri revamp in spring 2026
“The big AI thing for Apple is the revamped Siri coming out in the spring. They're using a Google Gemini model to power it, which I think is going to make it pretty top tier.”
Apple Reportedly Rebuilding Siri as OS-Integrated Chatbot 'Campos'
“Apple plans to revamp Siri later this year by turning the digital assistant into the company's first artificial intelligence chatbot, thrusting the iPhone maker into a generative AI race dominated by OpenAI on Google. The chatbot, codenamed Kempos, will be emb…”
Gurman: Apple built an in-house AI search to rival Perplexity
“What they haven't talked about Is AI web search. And so the new Siri is also going to have a chat GPT perplexity competitor for things like deep research and summarizing search. That is going to be an Apple built, an Apple powered system.”
Coogan: Siri has 500 million users versus 1.5 billion total iPhones
“Estimates are around five hundred million active Siri users globally, which is huge, but there's 1.5 billion iPhone users, so Having only a third of your user base use your AI feature seems a little bit low, if that's the case.”