The Ledger
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Coogan: Roblox Captured 67% of Non-China Gaming Spend Growth
“67% of global non-China spending growth in the gaming industry last year went to Roblox.”
Hays: Roblox Quarterly Engagement Equals Steam, PlayStation, and Fortnite Combined
“Roblox had a hundred and fifty million daily users in Q three of 2025. Its quarterly engagement is now equal to Steam, PlayStation, and Fortnite combined.”
Coogan: Roblox Monetization Per Minute Is 5x Lower Than TikTok
“Their monetization on a per minute basis is, I think, like five times lower than other platforms, like if you comp it to TikTok or Instagram”
Baszucki: Roblox now sees about 150 million daily active users
“Every day, about a hundred and fifty million people now come to Roblox, and they play, they communicate, they hang out, not in games made by Roblox, but literally in experiences made by a huge Creator community”
Baszucki: Roblox bookings and DAUs are up 70% year-over-year
“Our year-on-year bookings is growing 70%, and our year-on-year DAUs are growing 70%.”
Baszucki: Roblox will pay well over $1B to its creators in 2025
“Well over a billion dollars will flow back to Roblox creators this year.”
Baszucki: Seven Roblox titles hit 10M DAU in Q3, five newly launched
“It's why I believe in the last year we had seven experiences hitting ten million daily active users at some point in Q three. And I believe five of them were new in the last 12 months.”