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Coogan: The internet is shifting from 'dead' to 'zombie'

John Coogan · Moltbook and the Zombie Internet · Feb 3, 2026 · at 5:04

John Coogan, host of TBPN, analyzes Moltbook, an AI-only social network, and contextualizes how agent-based interactions change the nature of online automated content.

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“RIP the dead internet theory. We're going into the zombie internet theory. And so the dead internet theory is that, you know, AI will slop up so many of these social networks, so much of the internet, so much SEO spam, that everything will just feel dead when you land on it. And I, and the zombie analogy is, like, it is dead. It is AI slop. It is an AI. You're talking to an LLM. You're reading something that was generated by an LLM. It even has, like, the distinct it's not this. It's that. Like, they all write like that. It's really, really silly. But it's zombie in the sense that it is alive. That if you were to go into MOLT book and through your AI harness just post a comment, you could get An action back from the AI agent, and that feels like dead internet, but zombie internet, in the sense that, like, it's alive, and it's coming for you.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

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