The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 71 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Huber: AI will enrich business owners, not AI companies
“AI will definitely over time make the business owners more money, not necessarily the AI companies.”
Huber: Delaying marriage to travel creates bad habits for settling down
“And I personally pretty strongly believe that that's bullshit and actually creates a bunch of bad habits that are really hard to break when you actually do want to settle down.”
Huber: Persistent high interest rates will bankrupt many real estate syndicators
“And if this keeps up and interest rates stay high for another couple of years, It'll be no different this time, and a lot of people who do what I do and raise money from outside investors will go bankrupt, and the people who invested the money will lose the mo…”
Storage Squad reached $2M revenue without paid ads using sidewalk chalk
“We didn't do paid ads until 2017 when we were over two million a year of revenue. It was sidewalk chalk.”
Huber: Beehiiv has a terrible domain nobody can spell or remember
“Terrible, terrible, terrible domain. And all I did was chirp Tyler Dank on Twitter for a year and a half because he was, he's great. Like he's an unbelievable entrepreneur, but he was he was running his business with a domain that nobody could spell and nobody…”
Huber: AI recruiting and sourcing tools pitched to him are 'absolutely terrible'
“So I've been pitched, I'm in the recruiting business. I've been pitched 30 plus simply recruiting and sourcing AI models. I don't, first of all, they all are absolutely terrible. No candidate wants to go through AI sourcing in an AI interview. It's ridiculous.”
Huber: 99% of AI startups will fail to become profitable
“Yeah, I would probably say 99% won't make its profitability, but in 90, but 90% will like be a loss for the founder”
Huber: Competing in tech is like playing LeBron James for a billion
“I say like, do you want to compete against LeBron James or a fifth grade girl in basketball? The winner gets something amazing. Like you beat LeBron, you get a billion dollars. You beat the third grade girl, fifth grade girl, you get 30 grand a month. I I'd pl…”
Huber: Great viral tweets state controversial ideas as fact without nuance
“That's the structure of a great tweet. So something that not everybody agrees with said as fact with conviction, and then a bunch of really strongly written copy to back it up.”
Huber: Salespeople living paycheck to paycheck with $120k Escalades work harder
“I love to hire salespeople who are paycheck to paycheck, but drive a 120,000 dollar white Escalade. Because they're super motivated to sell, and they are highly determined to make it rain, and they'll work super hard because they're cash strapped.”
Huber: Elon Musk is pushing X toward a TikTok-style all-video model
“Twitter is changing so fast, and I think Elon is, Elon knows what he's doing, and he's chasing engagement, chasing daily active users, and it's going to point him towards a TikTok, Instagram type model. So I'm worried that we're going all video over time on Tw…”
Huber: Building passionate online fans requires taking strong stances
“I think in order to get people to really be a fan, you have to take a stance on something, right? If you're just middle down the road, everybody thinks you're decent and nobody really likes you that much.”
Huber: Provocative tweets create value by weeding out misaligned followers
“The people who block me, I think that's also kind of, there's an advantage there. Like I'm weeding out the people who don't get my sense of humor for one thing, take it too personally, politically, totally disagree with me and people that I wouldn't maybe jive…”
Huber: 2022 real estate downturn will eliminate half of active competitors
“When things turn around, there'll be half as many competitors. As there are right now, because over the last five years, everybody who has bought assets, no matter how well, how good of a job they do managing them has made money.”
Huber: Real estate is not the best wealth builder when starting with nothing
“But if you're starting with nothing, and you're trying to get, get somewhere and build wealth, I don't personally think that real estate's the best way. So I would agree with you like, wait till you have some money, then think about how to put that money to wo…”
Huber: Sweat equity means almost nothing in real estate
“Sweat equity means almost nothing in real estate, in my opinion. The people with the cash call the shots.”
Huber: Year-one cash flow in booming markets is impossible without cheap capital
“And cash flow year one is almost non-existent or sometimes impossible to find in those markets for guys like me without the cheap cost of capital.”
Huber: Real-world execution drives large Twitter followings
“And like the number one reason why most people have a ton of followers on Twitter is because they're actually doing something interesting and uncomfortable and hard in their real life.”
Huber: Without his Twitter audience, his net worth would be 90% lower
“If I didn't have Twitter, we would probably own about 10 self-storage facilities right now instead of 61. My net worth would be about 10% of what it is right now.”
Huber: BiggerPockets founders raise $50M monthly from their podcast audience
“The guys who started the podcast with BiggerPockets, they are now raising fifty million, about fifty million dollars a month. They're raising from the BiggerPockets audience. Money to buy real estate and then they're syndicating and they're buying tons and ton…”
Huber: Top Twitter creators succeed by ignoring nuance and provoking readers
“The people who rise up to the top on Twitter are the ones who know how to write clear and concise copy. They know how to ignore nuance. They know how to piss people off. They know how to write things that make smart people think deeply about something.”
Huber: Serious business deals require real personal identity over anonymity
“In general, in business, when it comes to people doing deals with you, when it comes to people wanting to get to know you, when it comes to serious opportunity, That all comes when people get to know a person that they can trust, and they can build rapport wit…”
Huber: Raising money anonymously on the internet signals future trouble
“If you're going to raise money from people on the internet, and you're not going to disclose who you are it's kind of like having your cake and eating it too. It's like, it reeks of like trouble down the road.”
Huber: Most Local Wealth Comes from Boring Businesses, Not Tech
“The wealthy people that I know, the wealthy people in my town the ones with giant beach houses in the outer banks and private jets at the local airport, almost all of them did something boring underground utilities, a surveying company, HVAC business, you know…”
Huber: Trying to please everyone on the internet guarantees creator failure
“If you try to make every single person like you on the internet, if you are worried about what people think, if you have thin skin, it's impossible to do well. It really is, because if you try to make everybody love you, nobody will actually have an opinion on…”
Huber: No parent ever wishes they had fewer children
“I've never met anyone who wishes they'd had fewer kids.”
Huber: Twitter scrollers only engage for humor, emotion, or education
“Because in reality, somebody scrolling Twitter, you get an eighth of a second of their attention. You have to realize that like they are selfishly scrolling Twitter being like, what can you do for me? What can you do for me? What can you do for me? Are you goi…”
Huber: High-engagement tweets prime X's algorithm to boost subsequent posts
“So it really does prime the algorithm and your next tweet after a really high engagement tweet will get a lot of engagement. So you can use that to your advantage.”
Huber: Peter Levels built his audience by unapologetically sharing polarizing opinions
“I think he has a lot of people who totally dislike him because he has what some people would call radical views just like I do, but he stands behind his actual opinion and he's done the work to build his own opinions. So I think he also gains a lot of respect.…”
Huber: Clicking a tweet boosts algorithmic visibility for subsequent posts
“So there is something to be said for the fact that the tweet after, if you add value, if you teach somebody something, it will be seen by more people. Because if you're scrolling down through Twitter, and you avoid, and you see a Nick Huber post, but you just …”
Huber: Proven 'boring' agency models can scale to $100M+ revenue
“From Sam to Austin, to you, to me, to Sean, all the businesses that we're going after, there's examples of massive companies. There's examples of companies that do, you know, 25, 50, a hundred plus million dollars a year of revenue. So we're not talking, we're…”
Huber: Multipreneur peer group will build personal holding companies
“I think we as a group will level up and we'll start buying companies. We'll start investing in more companies. We'll start advising more companies. We'll each build kind of our own personalized holding company.”
Huber: No operational roles or company emails allowed in portfolio companies
“I'm an over-delegator to the extreme, meaning I'm not going to interact with any of the customers. I'm not going to have an email address from, for the company. I'm not going to have a job in the company or I'm pissed off.”
Huber predicts Titan Risk could become his largest business in 10 years
“An example is my property and casualty insurance company, which could be the biggest of all my businesses in, in 10 years.”
Huber: No outside ads on newsletter, all space reserved for own companies
“I don't do any outside advertising on my newsletter. I don't let anybody pay for spots on my newsletter. I take up all my own space really inside of these companies now.”
Huber: Operating real estate as a GP is a competitive small business
“If you're a GP like me and you're actually buying real estate and trying to make it more valuable and running it and answering the phones and collecting money from tenants, It's a business. It is a small business. There's people, there's management, there's hi…”
Huber: Competing against low-tech businesses is easier than fighting VC startups
“I mean, you find a business that makes a lot of money and has a fax machine and the odds are competing with them will be a little bit easier than competing with the Stanford grads, you know, the VC backed firms, the smartest people that you know.”
Huber: A local seven-crew pest control business generates $800K annually
“Pest control, you know, one of my good friends at the club is a pest control guy. Just, he's got seven crews and he sits around and plays golf all day and makes 800 grand a year.”
Huber: Entrepreneurial wealth typically takes 10 to 20 years to compound
“Very rarely do you have these people who the Evan Spiegel's who go from zero to billions of dollars in wealth on their first shot when they're 25 years old. The more likely story is You know, several businesses over 10 or 20 years learning a ton and just more …”
Huber: Top talent avoids home-service businesses despite rising consumer spending
“So the really smart people are not flocking to pest control. They're not flocking to self storage. They're not flocking to building decks or power washing or any of these little things around the house that more and more people are spending really good money t…”
Huber: Service businesses only need to be good enough to get market share
“Again, it's not like I have to be the best company in the world to win in this and what we're talking about. It's, I just have to be good enough to get a piece of the pie. And if I can get a piece of the pie, Then I can improve and I can improve and I can impr…”
Huber: Private equity is actively buying large mobile home park portfolios
“And there's appetite right now from private equity to buy big chunks of mobile home parks.”
Huber: Aggregating small real estate assets raises valuations through institutional demand
“And when you have a bigger portfolio, you have less risk. You have economies of scale and you have appetite from new buyers, new people, new money with cheaper cost of capital, bigger players come in and buy tranches of bigger assets. So the values go up when …”
Huber: Establishing authority in a Twitter niche unlocks major financial opportunities
“Or you can get on Twitter and get pretty serious about a certain niche. And it can just be a side effect of that, that you can find opportunities to make a ton of money, which has been a blessing for me.”
Huber: Cost segregation will be one of his biggest businesses in ten years
“I would not have invested and advised on RE cost seg, which I think is going to be the one of the biggest businesses that I'll have done, you know, if we look back 10 years from now.”