The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 7 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Cohen: Most social media growth advice lacks validated data backing
“I think the question of how to quote unquote, how to do social media well. I don't think is very data-based and you could potentially argue it's not possible to be data-based cause it's too complicated and there's too much that the noise of what happens online…”
Cohen: Law firms are a low-probability niche for software startups
“I don't think lawyers are a good niche ever. Like the number of startups that try to do lawyers, like it's a very, very low probability success niche. It's just, they don't get tech. They don't like to spend money oddly because they have a lot of money.”
Jason Cohen: SWOT analysis workshops are useless and produce no new insights
“And work and workshops like making a SWOT, which I think is useless. And my evidence of that is it's rare that you do a SWOT and come away with some kind of insight you didn't know before. And you, it's also rare to ever reference one again afterwards.”
Cohen: Expanding Markets Constantly Create Niches Too Small for Big Players
“And it also means niches will constantly be blooming because as it expands, like there's no way that the larger players can do a perfect job in all of the niches. That's just never true. And so there's opportunities for, again, if you don't want to make a bill…”
Cohen: Interacting with unbalanced follower-ratio accounts lowers Twitter reach
“Like if people have a follower to following ratio, that's really out of whack and you interact with them, it actually lowers your reputation and reach.”
Cohen: Upmarket software shifts create market voids for simple alternatives
“Segment was kind of like that at the beginning, and they ended up going upmarket. Often when that happens, a void is left behind because the original concept That was more for engineers and it was flexible and simple. That concept was still right. It's still r…”
Cohen: Standard customer testimonials no longer differentiate consulting agencies
“You don't have to be as popular as that to have good materials so that when you Are doing your sales calls in your ways. You have an edge over the next agency who just says, I do strategy. Here's three customers who are happy. You can call them. Yes. We all ha…”