Isenberg: Every business is now a creator business requiring creator-product-market fit
Greg Isenberg · Startup ideas brainstorm (steal this $100k/month idea) · Jun 10, 2024 · at 13:28
Greg Isenberg analyzes a male founder whose aesthetic on camera did not align with his product's target audience of female carnivore snack consumers.
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“It just doesn't have creator product market fit, and that's something for you to think about is, you know, when you're building your business, because, you know, every business now is a creator business, are you the right creator for it, or should someone else be? And being honest with that is really important.”
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