Goetz: House of Wise Has 700 Women Working as Micro-Affiliates
Amanda Goetz · The NSFW Framework & the Magic of Community-Product Fit with Amanda Goetz | Where It Happens · Nov 18, 2021 · at 43:18
House of Wise founder Amanda Goetz details how her wellness brand built a community-led distribution model powered by micro-affiliates.
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“So we have 700 women who are micro affiliates. They talk about the products to their friends. They, like, use these things to, like, sell it on their phones, etc., right?”
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