Wysocka: Rootd's core panic button feature has remained unchanged since MVP
Ania Wysocka · This app made over $1M · Aug 31, 2025 · at 4:42
Ania Wysocka, founder of anxiety-relief app Rootd, explains the product design of her initial MVP and how its core functionality persisted through the app's growth.
0:00 / 0:12exact quote · 12.7s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“The first prototype of rooted was essentially the panic attack button that would walk you through a panic attack. And that actually hasn't changed a ton over the years because it's really the core of rooted. It's the aha moment that really resonates with users.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Ania Wysocka
Wysocka: Strong ASO Requires Aligning App Storefront Keywords With User Reviews
“They see on your product page, they download the app, they use it, and then they use the same keywords to describe their experience via the user reviews. That was like the holy circle. And if you can get that loop going, it, I think it's a really strong presen…”
Wysocka: Rootd users feel panic attack relief in under two minutes
“We've also realized that based on usage that we're able to now take a panic attack and users are feeling better from the panic attack within under two minutes.”
Wysocka: Rootd has achieved over 4M downloads and $1M in revenue
“Since launching in 2019, it's been downloaded over four million times and made over a million in revenue.”
Wysocka: Rootd hit 10k downloads year one and 100k year two
“I'd say in the first year we reached around 10,000 downloads. It wasn't until year two or so that we reached a 100,000 downloads. And I remember after that, I guess we just knew that there was a real demand for it and kept going. And I hit a million downloads,…”