Opinion
Bhooshan: Competitor Taplio's core content creation feature was 'not that great'
“Tapleo was the, like the biggest in the market. They had like numerous features, but the Core feature, which is basically content creation piece was not that great.”
Insight
Bhooshan: Free users ghost founders, while lifetime deal buyers provide feedback
“What happens, what I've realized is free users don't actually validate your product. They will just consume it. And if something doesn't work, they will just ghost you. But LTE customers, because they have put real money into your business, they are going to g…”
Insight
Bhooshan: Lifetime deals build product ambassadors, not just upfront revenue
“Launching on LTD is not just for cash. It's for these purposes also. Like we were able to reattend, 15 ambassadors for our product that actually helped us make our product product of the week.”
Insight
Bhooshan: Only 10% of lifetime deal customers actively use the software
“So there is a churn in LTD customers. Also the only like 10% of these customers are really going to use your product after a certain period or around 20 to 25 customers.”
Insight
Bhooshan: Lifetime deals create urgency that cheap annual plans cannot match
“LTD buyers, actually, fee is special. They got a deal nobody else will get in future. So this sort of creates an urgency in FOMO that annual plans won't be able to match.”
Insight
Bhooshan: Indie hackers should build better versions of existing products
“I think my one piece of advice would be don't work in an unvalidated market and don't think of creating a very unique solution in a unique market. I think it's okay to build a better version of an existing product that's getting traction. As an indie hacker, i…”
Assertion Not checkable as stated
Bhooshan: Supergrow generates $230,000 in annual recurring revenue
“Supergrove is a SaaS that helps professionals build their personal brand on LinkedIn, and now it makes two 30,000 dollars a year.”
Assertion Not checkable as stated
Bhooshan: Supergrow generated $65,000 in three days via a lifetime deal
“When we launched Lifetending, we generated 65,000 dollars in three days.”
Disclosure
Bhooshan: RocketHub took a 40% commission, netting Supergrow $40,000
“So for this rocket up to click, 40% of the cut, which translates to around a 40,000 dollars for us.”
Disclosure
Bhooshan: Supergrow capped its lifetime deal to three days and 300 users
“So for example, we launched LTD only for three days. So the very good way to ensure you are not overselling entities is just limit the timeframe and also limit the number of users you are going to like support. So we limited that to 300 users.”
Disclosure
Bhooshan: Supergrow operates at a 60% to 70% profit margin
“So if I add everything, we are currently at 60 to 70% profit margin.”
Assertion Not checkable as stated
Bhooshan: Supergrow has over 800 recurring subscribers
“We currently have more than 800 plus recurring customers.”
Disclosure
Bhooshan: Supergrow launched with three customers and under 1,200 social followers
“When I started Supergrove, I had 600 followers on Twitter and maybe like 500 followers on LinkedIn. I was always a struggling entrepreneur. I didn't know how to build distribution. So I only had like two, three customers back then, and I actually didn't know h…”
Disclosure
Bhooshan: Supergrow priced its lifetime deal tiers at $78 and $198
“So actually Lock It Up helped us with the pricing. So we launched three different tiers. So the basic pricing tier was 78 dollars, which basically translate to our basic plan right now. The second plan was one 98 dollars.”
Assertion Not checkable as stated
Bhooshan: RocketHub holds a list of hundreds of thousands of buyers
“They have a list of hundreds of thousands of customers who are ready to buy LTDs.”
Assertion Not checkable as stated
Bhooshan: Supergrow gained 50 customers from Product Hunt's Product of the Week
“We actually launched it on product and we were able to become like product of the week in product and actually give us 50 customers also.”
