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Answered raw tape
D 5 · C 5 · P 5 · Cm 4 4.85
Q um, then, you know, we'll get more buyers. Uh, so then they spend money, they fix up the basement, um, that, that initially doesn't do everything they needed to do, and then the price comes down a 100,000 dollars. I don't know what your actual sales price, purchase price was, but that's likely a high percentage of the total acquisition cost. Do you mind telling me what was the price?
A Yeah, it was seven 25. They ended up acquiring it at Uh, with a buyer's credit of 20 K, uh, to fix the AC unit and some other things needed. So, um, yeah, it, and then What really changed the narrative for that property was then the money I reinvested into it. Like where short-term rentals are going today is it's less about the interior and more about the exterior. As people are generally going there as a destination, especially a five bedroom home like I invested in. So we added a pickleball court. We added a hot tub. We added playground for kids. Uh, and where we, given it was in a more rural area, like, it's 20 minutes to a grocery store, it's 20 minutes, or 15 minutes to a restaurant, people are going there as the destination, and if you make the home attractive of, oh, I could see myself spending a day at this home, I don't need to go out and do other things, um, and they're just imagining, oh, we're gonna do this with the kids, we're gonna do that, like, uh, and, It's really, that's what it's become. And so many of the reviews are like, I never left the property. I'm, uh, we had such a fun time entertaining. Like the kids never left the pickleball court the entire time. Like that's what you want to have a guest sort of envision when they're booking your property.
AI assessment note: “Yeah, it was seven 25. They ended up acquiring it at Uh, with a buyer's credit”
Answered raw tape
D 5 · C 5 · P 5 · Cm 4 4.85
Q to the point where, um, I'm just guessing, like, you know, they have an algorithm, and if I run everything through Airbnb, you know, maybe I'll be higher on their algorithm. If I take Half of the listings off and put it in my pocket. Um, where, where, is there a balance there? Can you tell me, educate me about that? Cause I have an idea, but I don't know.
A Yeah, and the general rule of thumb is you don't want to be too dependent on any one channel. Uh, so I don't want, I'm more than 60% of my revenue coming through any one spot, because then I'm, I'm dependent on them, right? If I get a bad review and Airbnb delist me, like that's, I'm putting all my revenue, I'm up, I'm at risk. So whether it's, I'm distributing through Vrbo, booking.com, uh, creating your own direct booking website, and driving, and repeat bookings through that, and those are all great ways to diversify, uh, your revenue mix, and across channels, and so, and my property, it's still about 50% of revenue that comes through Airbnb, and, but it's, and 40% that's coming through Vrbo, and 10% that's direct, and I'd love a, I mean, I'd love it being, I mean, 25, 25, 25 in terms of distribution, uh, cause then, I mean, it also lets you to push rates higher, I mean, if you're getting more eyeballs through multiple channels, I mean, that's ultimately gonna allow you to charge more, uh, for any given night. Uh, yeah, so, I mean, my suggestion is diversification, uh, and if you're a destination that people come back Over and over and over again, too. So let's say you're in Palm Springs, and you get, I guess, driving from LA over and over again, and have a direct booking site, uh, make sure they know where they can book the next time they come, uh, and then that's gonna sav…
AI assessment note: “the general rule of thumb is you don't want to be too dependent”
Answered raw tape
D 5 · C 5 · P 4 · Cm 4 4.60
Q I, I'm, I'm interested in investing. I'm too busy to manage my own, uh, Airbnbs. You know, just assume I'm going to pay 20 to 30% of gross income, uh, to, uh, to a management company. Is there still a market where that makes sense, and I can still get a great rate of return, or is that, does that, does that price me out of the market by definition?
A Uh, It's going to price you out of a lot of markets. So if I'm in a market, you're looking on some of the good ones, you might be able to get a, I'm 20% or 30% gross margin. Like if you then have to, uh, and pay that for your fee, that's essentially taking away your margin. So, and if you're, and a lot of investors are looking for tax benefit by investing in short-term rentals, you're still going to get that. A lot of investors are still looking at the appreciation component. They're still going to get that. So. If you're looking forward to cashflow and hiring a professional manager, I might sort of reduce that, uh, but you're still gonna get maybe some of the other benefits of investing in short-term rentals. And then there are markets where, I mean, margins are gonna be higher. You still might be able to operate it. And we've seen that hiring a professional manager can generate higher returns than managing yourself. You're gonna have a full-time revenue manager. You're gonna have someone that is generating direct bookings. Uh, not having to pay the fees to Airbnb and Vrbo, uh, for those bookings. Uh, so, I mean, a lot of times the right professional manager is going to actually earn you more revenue than you would have done by yourself, uh, and they can still, uh, maybe get you a return. So, um, it's definitely good to interview a few. Um, we at AirDNA highlight the best ones…
AI assessment note: “It's going to price you out of a lot of markets.”
Answered raw tape
D 5 · C 5 · P 4 · Cm 4 4.60
Q a third, a third, and a third would be ideal for you because you'd be picking up a third of the revenue without paying, uh, without paying the fee for it, but then you'd have diversification between, Uh, still Vrbo and Airbnb. Does, is it going to hurt you? Let's say I get, get it to 60, 20, 20. Um, is, is that gonna hurt me on the Airbnb algorithm?
A So what's going to hurt you on the algorithm is lack of availability. So if just all your nights are booked through other channels, like, yeah, that's going to hurt you. Um, but I'm, but you're booked. Uh, so, um, and, and then the other thing that's going to hurt you is if you don't have a lot of reviews. So if you're getting going and, and you don't, and my suggestion is, is you, you do lower your prices at the beginning, you get five, 10 reviews. On Airbnb, Vrbo, um, that's going, and with the algorithm, if you're getting booked, you're getting reviews, they're positive reviews, you're gonna keep, I mean, staying up at the top of the algorithm, and that's gonna have a snowball effect for your property. Uh, if you don't have any trust built on that platform, that's gonna be hard for you to show up top, uh, on that platform. So that's where maybe it makes sense, uh, I mean, if you don't have any reviews on Vrbo that you make some investment in that platform, okay, I'm going to lower my rate a bit on Vrbo. I'm going to try to drive bookings. I'm going to try to get, um, volume on that platform. And then once I've got five to 10 reviews, then I can start pushing my rates again. Um, and it won't hurt me as much. Uh, so it does take, I'm focusing on each platform on, on building your review history. Uh, and to get going and then, um, making sure that you have availability across p…
AI assessment note: “what's going to hurt you on the algorithm is lack of availability.”