The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 3 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Fair & Lovely Is the Second Most Trusted Brand Among Indian Women
“It is the second most trusted brand among women in India, and that is not to be dismissed as a minor achievement.”
Taneja: Top Indian FMCG companies trade at 10x revenue or 50-60x profits
“Large brand companies with high gross margins and high EBITDA margins typically trade at around 10 times revenue. And I wouldn't call it at 10 times revenue. I would say they just trade at 50, 60 times profits. So if you're able to demonstrate like 15, 17% Pat…”