Prediction certainty 4/5 debate potential 2/5

Sheth: Early-stage D2C startups will become the next P&G within 20 years

Viraj Sheth · Mastermind behind @beerbiceps and Monk Entertainment Viraj Sheth on Influencer Marketing · Feb 10, 2021 · at 20:58

Viraj Sheth discusses Monk Entertainment's strategy of working with early-stage D2C brands rather than only legacy FMCG corporations.

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“I know that these guys are the ones that are going to you know, sort of be the next PNGs and HULs in the next 20 years.”

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