Upadhyay: Teaching farmers how to farm stems from founder arrogance
Nukul Upadhyay · The FUTURE Of Agriculture In India! ft. Founder of Bijak · Jan 31, 2022 · at 9:03
Nukul Upadhyay, co-founder of Indian agritech platform Bijak, explains why the company chose post-harvest market linkages over pre-harvest crop advisory services.
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“We felt that, you know, it's sometimes very common for us people including us to assume that, you know, farmer needs help with what he's doing. Where then we come in and it's almost some sort of arrogance that we have that we can teach him to do farming which seemed incorrect to us, right?”
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