Startups must secure an 18 to 24 month runway during major crises
Pankaj Makkar · Pankaj Makkar, Bertelsmann India Investments, on Investing in Growth Stage Startups · May 3, 2020 · at 27:50
Pankaj Makkar of Bertelsmann India Investments shares crisis management advice for founders navigating the early months of the COVID-19 pandemic.
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“You don't know how long this crisis will last. You don't know how the recovery will be. And hence having at best 18 to 24 month runway is needed in the business at this point. If you think that there are ways in which you can cut your costs delay some amount of expenditure, and even grow less. That is absolutely fine, but create that runway.”
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