Krishnan: Amazon's multi-category subscription bundle makes it impossible to displace
Ganesh Krishnan · #1 Reason Why Most Startups Fail - "They Don't Have A Business Model" · Apr 17, 2025 · at 9:21
Ganesh Krishnan discusses how Amazon Prime's value bundling strategy protects it against potential competitors.
0:00 / 0:19exact quote · 19.7s
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“Today, if you have to compete against Amazon subscription, if I'm a competitor wanting to do, I need to compete on all fronts. I need to have music of my own. I need to have video shows of my own. I need to be able to provide books on my own. I need to do everything. It's become almost impossible to dislodge the people.”
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