In India, Even the Smallest Niche Markets Contain Millions of Consumers
Rohit Bansal · Early Investor of Ola, Urban Company & Mamaearth Shares Startup Success Secrets | Neon Show · Dec 29, 2023 · at 56:50
Rohit Bansal, co-founder of Snapdeal and Titan Capital, discusses the scale of the Indian market and startup opportunities across diverse consumer niches.
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“Each of these spaces are so large, which creates so many opportunities in small niches. And that's the beauty of India that each small niche is still millions of people. And hence very large businesses can get created in those.”
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