Rajan Singh discusses how structured focus routines allowed him to build the foundation of HabitStrong immediately after shutting down his previous venture during COVID-19 lockdowns.
“In those two months, we built practically the core of everything we offer habits on. That's it. The first two months.”
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More from Rajan Singh
Insight
Singh: Overpromising growth to VCs forces founders into aggressive, harmful selling
“Even when I raise funding, I'm not, I don't want to offer the moon to the next investor. Hey, you know, we have from here. We can go here. We have just gotten started. This is because once I make that promise, what do I do next night? Next I have to sell, sell…”
Rajan SinghJan 10, 2022▶ 26:45Do THIS to BUILD Life Long Habits!
Insight
Singh: Long-term habit retention requires intrinsic rewards over external accountability
“The intrinsic reward is the answer to your question. Once you start, find the activity rewarding in and of itself, not for something else. At that point, you will form and you'll stick to those habits.”
Rajan SinghJan 10, 2022▶ 21:23Do THIS to BUILD Life Long Habits!
Disclosure
Singh: HabitStrong requires every initiative to be sustainably profitable
“So one thing which we are very particular about is anything we do, it has to be sustainable, which means it has to be profitable. Need not be the profit. Need not be like skyrocketing, but it has to be profitable. And that brings in financial sustainability.”
Rajan SinghJan 10, 2022▶ 29:36Do THIS to BUILD Life Long Habits!
Insight
Singh: Money acts like insurance whose utility plateaus once baseline risks are covered
“Money is an insurance policy. If you don't have insurance, then something happens. You will be in deep trouble. So for peace of mind, you need money. But once you have one insurance, having 10 insurance policies will not make you happier because one is the fir…”
Rajan SinghJan 10, 2022▶ 33:55Do THIS to BUILD Life Long Habits!
Insight
Rajan Singh: Measuring fulfillment by target impact numbers is endless
“Well, most certainly it is not the number of people impacted because that number is arbitrary. I can be at one lakh and I'll say, you know, one million is a good number and I can be at a million and still say like a crore. So, so that, that won't there is no e…”
Rajan SinghJan 10, 2022▶ 34:44Do THIS to BUILD Life Long Habits!
Disclosure
Rajan Singh Limits External Calls to Just Two Per Week
“I, every week I will not have more than one or two external calls.”
Rajan SinghJan 10, 2022▶ 36:38Do THIS to BUILD Life Long Habits!
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