MacInnis: Directly Inspecting Raw Details Forces Leaders to Fix Problems
Matt MacInnis · What Mistake Founders Make With A-Players | Matt MacInnis | COO Rippling · Feb 7, 2026 · at 25:53
Matt MacInnis, COO and CPO of Rippling, explains the core operational philosophy behind Rippling's leadership principle 'go and see.'
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“The idea is like, hey, go read the support tickets, go look at the source code, go attend the customer, you know, meeting and go sit next to them and look at what they do in the product, whatever it is, the, you know, doing that 100% of the time is going to give you new information. It's going to teach you things about the situation that you're going to be then compelled to go and work on because now, you know, and so going and seeing is about creating the burden of knowledge in your own mind to force you to go and do the things that need to get done to make the business more successful, to make the customer happier.”
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